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There’s no better way to create a long, on-going customer relationship than to provide that customer with something of real value. Custom publishing does just that, creating memorable editorial content that connects emotionally with its audience, while providing information of relevance and interest. This is the discipline at the heart of AdVersace. In the ten years since our beginning, we have been writing, editing, designing and producing successful brochures, direct mail programs, magazines, newsletters and web content. Strategically planned publications create and extend dialogue with customers, members, and prospects |
Graphic Design STUDIO As Graphic designers - or graphic artists - we plan, analyze, and create visual solutions to communication problems. We find the most effective way to get messages across in print, electronic, and film media using a variety of methods such as color, type, illustration, photography, animation, and various print and layout techniques. AdVersace Designers develop the overall layout and production design of magazines, newspapers, journals, corporate reports, and other publications. We also produce promotional displays, packaging, and marketing brochures for products and services, design distinctive logos for products and businesses, and develop signs and signage systems - called environmental graphics - for business and government. AdVersace Designers also develop material for Internet Web pages, interactive media, and multimedia projects. Graphic designers also may produce the credits that appear before and after television programs and movies. As a marketing communications option, custom publishing represents the ideal mixture of credible journalism and skilled marketing, working together to enhance, entice and engage each customer in his or her own way. |
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